Wednesday, March 17, 2010

Do You Want to See Your Portrait Previews in Detail?

(If, like me, you’re more visual than verbal, you can skip past all the blah blah blah and go straight to the demonstration of our new zoomable viewer technology.  Just click on the picture embedded below to be taken to the demo.)

Whether you are a consumer client or a corporate client, the best way for us to review with you the previews of the photography that you commissioned will always be for us to meet in person. But sometimes this is not practical.

For example, we recently made a series of group portraits at the Oakville home of a client. The home was owned by the grandparents, and the families of their adult children gathered there for the portrait session. Shortly after the portrait session, the grandparents left for Florida. It was challenging enough for this extended family to gather for the portrait session. Getting them all together again to go over the previews is not practical.

Of course we have long used various kinds of Internet galleries for online presentations. One of the shortcomings of online galleries has been satisfying client desire to see previews in detail. In a group portrait in particular, people want to be able to clearly see everyone’s facial expressions.

So we spent some time working on this problem this week, and I believe that we have come up with a good solution.

Here is a demonstration. One of our products is a special collage portrait built from tiles based on all the various portraits that we make during your session. (Because it works well to illustrate our new capability, I am going to use a glamour silhouette mural for the demonstration; I recognize that this is quite a jump from the family portrait case that I was just describing, and I hope that you will forgive me for that.) This tiled collage product is a particularly tricky one to illustrate online, because its subcomponent pictures are too small to see. The new Lumacraft Zoomable Viewer provides a solution. Click on the graphic below to be taken to the demonstration; once you’re there, click on the image to zoom in wherever you like.

Link to Demonstration of Lumacraft Zoomable Viewer

So today we were able to send a new gallery link to the families involved in the Oakville portrait session, enabling them to make well informed decisions about which portraits to have finished, even if they are in Florida.

Our unique Zoomable Viewer technology: yet another reason to give Lumacraft Photography a try.

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